Chalanna Newbill

strategy | brand | creative direction | design | motion 
concept: research, trend and demographic analysis, storyboarding, sketch to digital comps
creative direction: from concept to pitch, budget management, supplier relationship and negotiation, persuasion and service design tactics
brand development: brand messaging and story, logo, color palette, traditional and non-traditional collateral, guidelines
graphic design: typography, layout, pixel-perfect collateral, print and digital, B2B, B2C, presentation design, on time and on budget
mograph: 2 + 3d animation and motion graphics, cinemagraphs, and plotagraphs​​​​​​​
Current work experience:
Avenue5 Residential | Multimedia Creative Manager
April 2013 - November 2015        Remote, United States
Creative direction, corporate brand development, marketing design, and management
Product design and management of online marketing store
Associate engagement and culture with internal campaigns and content pipeline
New business development research and creative strategy for pipeline development
Event and conference design systems
Key collaborator for early stage in-house creative agency services strategy and forecast
Big picture new technology assessment and analysis for implementation, process and workflow implementation to increase efficiency

Prior work experience:
GuideSpark | Senior Designer, Art Direction | Brand Management
April 2013 - November 2015       California, United States
One Fresh Banana | Creative Director June 2006 - Present 

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